My-Scotland-Jobs

Selling Your Skills

Selling Your Skills- Scottish Jobs

To some extent your CV is a sales document. Just as commercial companies sell their products in advertisements in order to persuade consumers to buy them, job applicants must also consider ways to best to sell their skills to prospective employers.

However, you must do this in and constructive manner. There is no point in simply listing all your skills and hoping that the employer will be sufficiently interested in some of them. What you really need to do is to highlight all the relevant benefits you have to offer, and persuade the employer that you are exactly the right person for the job, and that they need look no further.

The key word here is relevant. You need to identify what the employer is looking for, and then tell him or her exactly why you are best person to meet their requirements.

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